Wondering where CeraVe’s popularity came from? CeraVe has without a doubt become one of the most popular and well-known brands in the skincare world. You might have come across the brand through social media posts or heard people rave about the brand’s products. Why exactly is the brand so popular amongst so many?
All You Need To Know About CeraVe
CeraVe was founded in 2005 and has since gained popularity and credibility in the skincare world. The brand is developed with deratologists, and continuously work with dermatologists. Therefore, “Developed with dermatologists” is one of the key identifying features of the brand’s products. Accordingly, CeraVe is easily recognisable with its simple, clean aesthetic packaging and easy to read ingredients list.
Since its foundation, was founded, the brand has worked with dermatologis to develop all products. This ensures that all products are made with professional knowledge and a commitment to skin health. CeraVe now offers a complete line of skincare products that contains three essential ceramides. The products are also enhanced with revolutionary technology to best help restore the skin’s natural protective barrier.
CeraVe’s products are formulated with skin-identical ceramides and with an MultiVesicular Emulsion Technology (MVE Technology). CeraVe is the only skincare brand that has a blend of three essential ceramides mixes with the MCE technology which gradually releases the ingredients into the skin. This means that the products work for hours after application, ensuring hydration, and skin barrier restoration.
CeraVe’s popularity
Today, CeraVe is the #1 dermatologist recommended skincare brand. No matter if you have sensitive, oily, acne-prone, combination or normal skin, or specific skin needs like eczema, CeraVe has a suitable product in its portfolio. And this may be a starting point in realising exactly what drives the brand’s popularity. The reason behind CeraVe’s popularity on social media and in the skincare world can be broken down into sections. Let’s have a look at some of the reasons.
1: Suitable For Everyone!
Maybe you have seen a CeraVe product on your TikTok For You page or watched an influencer talk about the product and how good it is for everyone? It is not hard to understand the hype around CeraVe when looking at factors like affordability and suitability.
The brand is not only a drugstore brand and affordable for consumers, but the products are also developed with every skin type and need in mind. It does not matter if you have dry, oily, normal or acne-prone skin – CeraVe’s product portfolio has something suitable for you.
2: Aesthetics
Next, the aesthetic designs of the products packaging have ensured that CeraVe is easily recognisable and that it stands out amongst other competitors. The white and blue colours (occasionally white and green) clearly contrasts against each other, but still remains simple enough to not clash or distract potential buyers. Additionally, the packaging is not overfilled with text which limits information-overload and confusion when consumers try to read benefits and ingredients of the products.
3: Developed With Dermatologists
The fact that the products are developed with professional expertise from dermatologists has increades the credibility of the brand. This has in turn caused a more serious image and made CeraVe appear responsible, suitable and credible – everything I at least would want in a skincare brand.
4: Ingredients and Ceramides
Next, all ingredients are listed on the bottles which shows integrity and responsibility. Everyone can check what the products is made up on and if there is anything in the ingredients that they are allergic to. Moreover, what specifically makes CeraVe stand out is that the brand uses ceramides in all products. Ceramides are crucial for skin health but they deplete over time as they are naturally found in the skin. However, by using products that contains ceramides, you can reintroduce ceramides into your skin which makes your skin feel softer and hydrated again.
5: Benefits and Product Information
This point ties in with the previous points. Due to the disclosed information on the packaging, consumers can easily understand what they are applying to their skin. Moreover, they can also understand exactly what the benefits of using for example a cleanser can be. This makes it easier to understand what they should look out for when assessing if the products is suitable for their skin types and skin needs.
6: TikTok Fame
Finally, another reason why the brand has become so popular amongst consumers today is because of CeraVe’s popularity in social media platforms like TikTok.TikTok influencers have shared posts about CeraVe, showcasing products and explaining the ingredients and benefits of implementing the brand into their skincare routine. While these influencers may not be dermatologists, they have gained the trust and loyalty of a solid follower base that follows their recommendations, leading to increased popularity and sales.
CeraVe’s Best Selling Products
By the time you reach this point of the article there is no doubt that CeraVe is a popular brand. If you want to try CeraVe’s products, but do not know what to start with. Check out the complete overview of all CeraVe products on Dr.Skicare. Here, you can find different products like cleansers, moisturizers and hydrating serums. If you want to test out the products, or read more about each product click here.
You can also have a look at the following products that are CeraVe’s best selling products.
All best-sellers feature 3 essential ceramides that aids in the restoration of the skin’s protective barrier, locks in moisture and gets rid of impurities. Additionally, some products feature ingredients like hyaluronic acid which helps maintaining moisture. Here are CeraVe’s three best-selling products:
Product 1: CeraVe Moisturizing Cream
Product 2: CeraVe Hydrating Facial Cleanser
Product 3: CeraVe AM Facial Hydrating Moisturising Lotion With SPF 25